Generate more pipeline with targeted strategies of B2B marketing and sales

We work with strategy, technology and content with
focus on B2B revenue generation.

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Some partners who transformed their marketing investment into revenue with Bowe.

NPS 75
TrendMicro

Lorena Rodriguez

TrendMicro

Score: 10

"Your commitment and teamwork is very high. In addition to always thinking about the success of the client's objectives."

Docusign

Vanessa Machado

Docusign

Score: 10

"Bowe has been a great work partner for ABM. We managed to establish an orderly workflow with well-attended demands. This month, with the program launch, we had many new things and our Bowe team has been helping us a lot!"

Accruent

Bruno Pacheco

Accruent

Score: 10

"Partners and seek solutions to the main challenges we have."

ITS Group

ITS Group

Score: 10

"Great service and delivery follow-up. I highlight the importance of the work and dedication of Clara, Nat and Darfine throughout the process. Very dedicated to our needs."

Boavista

Renata Almeida

Boavista

Score: 10

"I really like Bowe's work, and I would recommend it to other companies. We had some points that we needed to adjust to achieve our goal, but I realize that today this is already running with more quality."

Omid

Nilton Jehan

Omid

Score: 10

"The service provided by Bowe has been of great excellence to guide the strategy that Omid is seeking for its future plan. The entire team, without exception, has been of a Mastery application. Thank you for the continuous follow-up and guidance."

RHOPEN

Maurício Pires

RHOPEN

Score: 10

"I always recommend when I can, because the work is really differentiated!!!"

Master the challenges of B2B Marketing

  • Being known and relevant in strategic accounts and personas .

  • The market understanding the value of your solution .

  • Marketing and Sales working together .

  • Maintaining a solid relationship with prospects and customers.

  • Reporting marketing investments and connecting them with generated revenue .

  • Creating a strong pipeline and having revenue predictability.

Gartner Surveys

Areas of expertise

Explore solutions and ways of working

Bowe is designed for B2B businesses

We are 'pure players' in ABM and demand generation.
We generate value for B2B companies seeking to manage ROI and generate more revenue.

With Bowe

  • Strategic partner that will elevate the level of value delivery of marketing in the company.
  • Scope of tools and technologies that will enhance data generation for the operation.
  • Metrics that focus on quality and not quantity.
  • Demand generation and capture in ABM, Inbound and Outbound. Segmentation and personalization of approaches.
  • CAC control and investment optimization.

With agencies

  • Generic scope and focus on isolated actions and campaigns.
  • Vanity metrics, prioritize volume.
  • Focus on metrics based on leads and not revenue.
  • Low level of planning and no personalization.
  • Agencies that are hostages to paid media and don't bring ROI.

Results that generate revenue

We restructured the B2B strategic planning and created a Power BI dashboard integrating Marketo and Salesforce. We redesigned contact pages and provided training and mentoring to the sales team. We produced 150+ rich materials, launched 15+ products, created 120+ content pieces and a new blog. We implemented a nurturing flow with 200+ segmented emails and managed media from R$ 48 thousand to R$ 2 million per quarter.

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+90%
goal achievement
1% -> 13%
revenue from digital origin

With the goal of expanding into strategic accounts, companies in the financial and educational sectors were selected by Adobe. We assisted in designing the ABM 1:few strategy for the 10 selected accounts . The journey was built involving simultaneous and integrated marketing and pre-sales actions and resulted in 60% commercial meeting scheduling.

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60%
of appointments with mapped accounts

Certificações

RD Station Gold Partner 2025

We deliver success in growth indicators for agile B2B companies with complex challenges. We help companies like Lenovo, Algar, Stone, Pagar.me and Conductor achieve high levels of maturity in marketing and sales, regardless of the stage they are at.

Certified HubSpot Partner

HubSpot partnership focused on B2B demand generation and building predictable revenue. We implement and operate Marketing Hub, Sales Hub and CRM with inbound/outbound playbooks, automations and integrations to scale qualified MQLs and opportunities.

Discover today how we generate quality B2B pipeline